A very significant portion of the WordPress consulting I do revolves around getting the new website noticed by search engine users. So in my consulting, the topic of Search Engine Optimization (SEO) comes up often.
The common perception seems to be that SEO-ing a website is a difficult or tricky process, and that there’s an inordinate amount of stuff to learn to get it right.
Well, it’s not. SEO is trivial. Read the rest of this entry →